Core Value #1

GO ABOVE AND BEYOND

We believe in serving our clients well and always overdeliver. We are committed to doing whatever it takes to help our clients reach their goals and potential.


Core Value #2

COACH FROM THE HEART

Every client is worthy of love and acceptance. That’s why we coach from a place of empathy and compassion. We treat every client as the valuable woman she is and strive to create a safe and welcoming environment for everyone. 


Core Value #3

STRIVE FOR EXCELLENCE

We have high standards because we believe our clients are worth it. We are always looking for ways to improve how we coach clients. That’s why we hire college-educated trainers and prioritize highly specialized, continuing education for our coaches. This helps us deliver intelligent, evidence-based training that both challenges our clients and helps them achieve their personal goals. 


LEAD WITH SERVICE

We are committed to improving the lives of ALL women in our community. That’s why our business is built as a social enterprise that supports the work of our non-profit arm. Our goal is to help all women, regardless of financial status, to become healthy and strong, inside and out.

CORE VALUE #4


SHOW UP PROFESSIONALLY

We deliver a high-end, quality service and how we show up for our clients matters. That means we arrive on time, give our clients our full attention and deliver training with a positive and professional attitude.

CORE VALUE #5